Viu and iQIYI International unveiled a combined streaming subscription at the APOS conference on Wednesday, with the two platforms planning a joint launch across Indonesia, Thailand, the Philippines and Malaysia in the second half of 2026.

The announcement was made during APOS'  Inside View: The Future of Streaming in Greater Southeast Asia  session, where Viu CEO Janice Lee and iQIYI International president Yang Xianghua appeared together. The deal marks what Yang described as iQIYI International's first cross-regional streaming alliance. Financial terms were not disclosed.

The bundle pools two complementary libraries under a single subscription. Viu brings Korean and Chinese dramas, Southeast Asian productions, Viu Originals and Viu Shorts microdramas, while iQIYI International contributes premium Chinese and local originals, anime, variety programming and its own microdrama slate. Content available at launch will include Viu Originals  The Season  and  <kiDnap GAME>,  Korean dramas  Love In Sync  and  Dream To You,  and Viu Shorts titles  When Fish Swim to Land  and  I Became the Fake Heiress.  On the iQIYI International side, subscribers will have access to  Pursuit of Jade,   Speed and Love,  Thai original  Khemjira,  Indonesian drama  The Other Sister,  Malay drama  Griya  and the variety series  Running Man Thailand,  with  Key to the Phoenix Heart  and  Overdo  among upcoming titles.

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 It's a great pleasure to announce the partnership with iQIYI, so as to make the best, most appealing Asian content in the coming year,  Lee said during the session.

Yang cited the complementary strengths of both platforms as the basis for the tie-up.  We share the same goal and values,  he said. He also pointed to iQIYI's growing Thai originals slate and noted that Chinese dramas currently generate the highest streaming traffic in Thailand, one of the platform's fastest-growing international markets.

Lee separately elaborated on the strategic rationale in a statement tied to the announcement.  Asian content is at the heart of what our audiences love, and our collaboration wit

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