From Oct. 6 through Oct. 9, Jupiter Festival Miami will be the mecca for leaders across media, entertainment and sports. The inaugural run at the Miami Beach Convention Center is poised to be a must-attend affair following the recent unveiling of the global gathering's full agenda. Jupiter Festival Miami's events have been buzzed about by everyone from independent creatives to brand executives, corporate gurus and scrappy upstarts. The four-day event, which aims to offer crucial networking, exposure and collaboration to the world of creators and digital content producers, is specifically focused on content. What makes content good? What makes content last? How should IP be created and monetized? How could AI tools be deployed effectively? Popular on Variety All these questions (and more) will be answered at Jupiter Festival Miami. And more importantly, the festival spotlights the best and brightest. The Miami Beach-based fete is where creators and businesses can network. Brands can connect with key players and thought leaders who understand how to replicate and execute viral models successfully. The time is now to bring together business leaders and creators for collaboration as our industry jumps to a new paradigm driven by simultaneous fragmentation and consolidation, said William Mellis, founder and CEO of Jupiter Festival Miami. More than 3,000 attendees will discuss and learn about the current media landscape and how new storytelling mediums are reshaping the business of content. Six themes will guide the festival programming: branded entertainment; intellectual property; power, platforms and partnerships; secrets of AI, new tech, new playgrounds; brand, fan and creator; and finally, the attention economy. Jupiter Festival Miami kicks off Oct. 6 with keynote conversations and panels headlined by creators and big names. The following days will also be packed with talent from entertainment, sports, technology and pop culture who will detail strategies and successes in branded entertainment, fandom and creator economics. Panel topics include AI-powered discovery, commerce, IP, #variety #podcastdailynews